ReCreate™ is the official CBD partner of Major League Baseball (MLB), pioneering a new category for the nation’s first professional sports league with CBD products that include functional botanicals to support recovery and overall wellness for both athletes and fans.
Noah Garden, MLB Chief Revenue Officer, expressed his enthusiasm for this landmark partnership, stating, “As a leader in the CBD category with products that provide health and wellness benefits, ReCreate™ by Charlotte’s Web is a welcome addition to the MLB family representing a landmark partnership in baseball and sports.”
Through this partnership, ReCreate™ will enjoy a prominent brand presence at MLB's Jewel Events that connect to the league’s fan base of over 180 million Americans — including All-Star Week, Postseason, and the World Series presented by Capital One.
This partnership ignited with the highly anticipated launch of ReCreate™ Daily Edge, the first broad-spectrum hemp-derived tincture to be NSF Certified for Sport®. NSF—a globally respected third-party organization establishes standards for safety, quality, and performance—meticulously evaluated and approved our ReCreate™ Daily Edge tincture.
Our team of dedicated scientists and experts worked tirelessly with NSF and MLB to ensure that ReCreate™ products meet the stringent standards required by the MLB.
Of the partnership, Jared Stanley, Charlotte’s Web co-founder and COO, stated, "Nature is the most advanced and intelligent technology system in our world. By working with nature for health and fostering a sense of community care, we can redefine what it means to be well as an athlete. This partnership with MLB is truly game-changing, and to have our products NSF Certified for Sport ®, I am excited about what we can achieve together."
But what exactly does NSF Certified for Sport® mean?
ReCreate™ products are NSF Certified for Sport®, and provide assurance to athletes of all stripes that they’re getting a safe, high-quality products that are suitable for professional, recreational and novice athletes to help rebound after a workout, stay calm under pressure, maintain focus when it counts and sleep like a champ.*
It also ensures that:
- The certified product has been tested for 280 banned substances.
- The contents of the product match what is printed on the label.
- There are no unsafe levels of contaminants.
- The product is manufactured at a cGMP-compliant facility.
NSF is an independent, global organization dedicated to standards development, product testing, and certification in various industries, including food, water, health sciences, and consumer goods. Established in 1944, NSF is committed to protecting human health and safety worldwide. As Mr. Garden of MLB emphasized, "The NSF Certified for Sport® mark ensures that ReCreate™ products meet the highest safety standards. We are excited about the possibilities this partnership offers as CBD becomes an increasingly integral part of our players' and fans' health and wellness routines."
Beyond the NSF certification, ReCreate™ products adhere to our rigorous quality standards, including current Good Manufacturing Practices (cGMP). Moreover, they are made with organic hemp, vegan, and kosher, aligning with our commitment to providing exceptional products that meet the top industry standards. ReCreate and MLB share a purpose-driven mission and a passion for supporting communities. As Corporate Social Responsibility partners, we are committed to environmental and sustainability causes that enhance the quality of life for athletes and fans alike.
The collaboration between ReCreate™ and MLB marks an extraordinary chapter in our ongoing commitment to helping others and promoting well-being. We look forward to the positive influence our products will have on athletes, both professional and amateur, and their dedicated fans.
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